Getting Started with WordPress AI Starter Sites

What Is an AI Starter Site?

Kualo’s AI Starter Site take the usual headache out of building a WordPress website—and replaces it with something that feels almost unfairly easy. So easy, in fact, you’ll want to keep it a secret.

Because it will feel like you’ve found a loophole. A trick. Like you’ve cheated the system.

Just describe what you do. Answer a few simple questions. And AI builds the whole thing—
a real, fully-formed, multi-page WordPress site. With actual content tailored to what you do. Images that make sense. Layouts that don’t make your business look like it was built in 2009.

You might tweak a heading. Swap out a photo. But the bones? Already there. Already good.

No digging through endless themes.
No blinking cursor mocking you while you try to write your About page.
No late-night existential crises just to add a contact form.

You just… skipped all that.

Like you time-travelled past the whole “Guess I’m a web designer now” phase—and landed straight at “Hey, check out my new site.”

And for a moment, you’ll consider keeping it to yourself. But you won’t.

Because when people see what you’ve created—and how fast you made it—they’ll ask: 

How?

And honestly?

You’ll want to tell everyone.

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🚀 How to Launch Your WordPress AI Starter Site

Getting started is easy: AI Starter Sites can be installed into WordPress via WP Toolkit. It’s included as part of the AI Starter Site Set which is an option you can select during installation.

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💡 Step-by-Step: Using the AI Starter Site

Once you install WordPress using the AI Starter Site set, the AI Site Builder launches as soon as you log into WordPress.

You probably won’t need much help.

But we’ll walk you through it anyway—screen by screen—so you don’t miss a trick (or a bit of secret sauce) that could make your site even better.

1. Name Your Site & Choose Your Site Type

First, give your site a title—this will appear in browser tabs, search engines, and various parts of your layout.

Then choose your site type. You can type anything—like “Gardener”, “Food Blog”, or “Coffee Shop”—and the AI will suggest matches as you type. You can pick from the list or write your own.

This helps guide the AI’s content suggestions, like:

• The tone and style of your homepage copy
• The kind of services or products it might reference
• The images it suggests later in the process

For example:

Pick “Gardener”, and the AI will suggest outdoor imagery and starter text about landscaping and planting services.

Choose “Travel Blog”, and it’ll lean toward more personal, story-driven content and destination imagery.

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2. Describe Your Website

This is the most important step—and your biggest opportunity to shape how your site looks and sounds.

The AI will use what you write here to generate page content, layouts, and even the tone of your copy. The more specific and detailed you are, the better the results.

What to include in your description:

• What you do:
  “We serve dangerously good coffee, mouthwatering lunches, and baked things so fresh they should probably have their own reality show.”
• Who you do it for:
  “We’re here for sleepy commuters, remote workers, hungover brunchers, oat-flat-white loyalists, and anyone who just wants a decent sandwich and a reason to smile.”
• What makes you great:
  “We roast our beans locally (none of that chain-store nonsense), make our toasties borderline spiritual, and always have at least one cake that’ll ruin your willpower. Plus, we’re big on sustainability—compostable everything, local suppliers, and discounts if you bring your own cup.”
• Where you’re based and areas you serve:
  “You’ll find us in Dalston, East London—just down the road from the overground, around the corner from that vintage shop, and within easy reach of Hackney, Stoke Newington, and anyone on a caffeine mission.”
• Opening hours:
  “Open seven days a week:
  ☕ Mon–Fri: 7:30am–5pm
  🍰 Sat–Sun: 8:30am–6pm (brunch til 3, come hungry)”
• Example services:
  “Specialty coffee, legendary grilled cheese, colourful salads, banana bread with a cult following, high-speed Wi-Fi, playlists with taste, and the occasional pop-up supper club.”

Here’s how that might look when written out in full:

We’re a fiercely independent coffee shop based in Dalston, East London—just minutes from Dalston Junction, round the corner from that vintage place everyone pretends they discovered first.

We serve ethically sourced coffee, loose-leaf teas, and lunches that’ll ruin your packed-salad ambitions. Think legendary grilled cheese, colourful seasonal salads, banana bread with a cult following, and fresh bakes straight from the oven.

We’re here for commuters, freelancers, brunchers, and flat-white obsessives. Our beans are roasted locally, milk’s organic, and there’s plenty for plant-based and gluten-free folks too.

Open seven days a week:
Mon–Fri 7:30am–5pm
Sat–Sun 8:30am–6pm (brunch til 3—come hungry).

We’ve got fast Wi-Fi, a laid-back coworking vibe, and a discount if you bring your own cup. Oh, and we host the occasional supper club, if you’re into that kind of thing.

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3. Add Contact Info

This is where your future customers find you, call you, email you, stalk your Instagram, or politely ask for a quote. It’s also where the AI takes notes, so you don’t have to paste this info onto five different pages later.

What to include:

• Your email address (e.g. hello@yourwebsite.com)
• Phone number (if you want clients calling)
• Your business address (or wherever your HQ / shed / HQ-in-a-shed is)
• Social media links (Facebook, Insta, even Yelp if you're feeling brave)

Everything you enter here gets used automatically across your site. It fills your contact page, footer, maybe even a little call-to-action widget. If you add your address, any maps on the site will be pre-configured and zoom right in—no fiddling needed.

You can always tweak this later in the WordPress dashboard. But the more you fill out now, the smoother the ride ahead.

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4. Choose Images

This step helps set the visual tone of your website and gives the AI something to work with when building out your pages.

You can choose from a library of high-quality, free-to-use images, tailored to your business type, or upload your own if you already have them.

 How it works:

• Just click to select images that feel relevant—gardens, food, yoga, events, whatever fits your vibe.
• Use the search bar at the top or pick from suggested tags (e.g. “plant selection”, “outdoor spaces”, “garden design”).
• Select as many as you like—we recommend at least 6–10 to give the AI more to play with.
• You can also upload your own images by switching to the Upload Your Images tab.

The AI will place your selected images into the layout, but it doesn’t always know which image is best suited to which section.

That said:

• Depending on the images you choose, the results are often surprisingly good and you’ll end up with a visually complete site from the start.
• You can always move or replace any image later with just a few clicks.

💡 Tip: Even if you’re planning to use your own images later, it’s still worth picking a few now, just to guide the look and layout.

📷 Want to upload your own images? Use the Upload Your Images tab and drag in anything from your computer or device.

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5. Pick a Layout

Here’s where it all starts to come together.

Based on everything you’ve told us—your business type, description, and images—the AI suggests a range of clean, professional layouts that work on any device. The ones it thinks are the best fit appear at the top, but you’re free to choose any layout that catches your eye.

You’ll notice:

• The images you selected earlier are already placed into the layout to give you a sense of how things could look.
• Don’t worry, though: you can swap out images at any time. Just because an image appears somewhere doesn’t mean it’s stuck there.
• Focus on the overall structure of the layout—how the content is arranged, how sections flow, not on exact image placement.
  
  

 What about colours and fonts?

The AI has picked a colour scheme it thinks will suit your business, but again, this is just a starting point. You’ll be able to:

• Change colours, fonts, and styles later
• Adjust spacing, layout blocks, and headings
• Move, remove, or restyle anything you like
  
  

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6. Fonts, Colours & Logos

This is the fun part—where your site starts to look like your site, not just “a site.”

Fonts
You’ll get a few font pairings to choose from—classic serif, clean sans serif, bold and punchy, sleek and understated. You don’t need to be a typography nerd. Just pick the one that feels most like your voice: Elegant? Bold? Click and carry on. You can always change it later.

Colours
Choose a palette that fits your vibe—or go full control-freak and build your own. Start with a primary colour, then tweak the saturation, brightness, and style (light or dark).

Whether you want earthy tones or electric pink, everything adjusts to match—no colour wheel degree required.

Logo
If you’ve got one, upload it here and bask in that “this is my brand” feeling.

If you don’t have one? You’re not alone. We don’t generate logos yet (our AI is still training for its art degree). But here are a few great ways to get one fast:

• Canva – A great DIY option with logo templates
• Looka – AI-assisted logo maker with genuinely decent results
• ChatGPT – Ask it for ideas or even a brand style concept to feed into a logo tool
• Fiverr – Pay a designer a few pennies to create something slick

Or skip the logo for now and come back to it. Your site won’t mind.

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7. Select Features

Now it’s time to give your site some superpowers.

Want to take bookings? Chat with visitors? Sell cupcakes online at 2am? Tick a few boxes and boom—your site can do that.

 Here’s what you can add (zero headaches required):

• 📝 A Blog Share your thoughts, updates, or advice. Great for building trust and improving your search rankings. (Blogging is built into WordPress, no plugin needed.).
  
  
• 📬 Contact Form (via SureForms)
  SureForms is a user-friendly drag-and-drop form builder. It lets you create contact forms, inquiry forms, or any kind of form you need, without touching a line of code.
  
  
• 📤 Website Emails (via SureMail)
  Makes sure your site can send email (like form notifications and password resets) without vanishing into the void.
  
  
• 🛒 Online Store (via SureCart)
  Want to sell products or services on your site? SureCart turns your WordPress website into a fully functional online store. It supports physical and digital products, payments, coupons, and more.
  
  
• 📅 Appointments & Bookings (via LatePoint)
  Let customers book time with you automatically, without the endless back-and-forth emails.
  
  
• 🔄 Automations (via Ottokit)
  Ottokit is a no-code automation tool. It lets you create workflows like: “When someone fills out a form, send them a welcome email and add them to my CRM.”
  
  
• 💬 Live Chat (via 3CX Live Chat)
  Real-time chats (or even video!) right from your site. Because your visitors want answers, not a contact form from 2009.
• Note that AI Starter Site is using the WordPress theme Astra – a lightweight, performance-first WordPress theme that forms the foundation of your website. In addition, you’ll be able to use Spectra - a powerful visual page builder that works natively with WordPress’s block editor (Gutenberg).

And remember, this is just a taster. WordPress has thousands of plugins. If you want something different or want to swap tools later, you totally can.

We’re just giving you a smart starting point, so you don’t have to wander the plugin wilderness alone.

Pick what feels useful. Ignore what doesn’t. Add more later. The power’s yours.

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8. Click “Start Building”

What happens next is where the magic begins.

Click Start Building and, in under 5 minutes, your site is generated—no blank pages, no tangled settings, no stress.

You’ll get:

• 🏠 A homepage
• 📄 Inner pages like About, Contact, and Services
• ✍️ Draft copy based on what you told us
• 🧭 Menus, layout, and structure—all connected
• 🖼️ Your selected images, placed and ready

You’ve skipped the hard part. Now the fun begins.

Add your services. Refine your story. Tweak the design. Hit publish when you're ready—and share it with the world.

Ready to Launch?

With AI Starter Sites, you’re not staring at a blank screen—you’re starting with structure, style, and substance, all shaped by your own words. It’s everything great about WordPress, minus the usual overwhelm.

And remember: it’s your site. You can take it as far as you like—with total freedom to customise, expand, and grow.

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Still have questions?

If there’s something we haven’t covered, feel free to contact our team, and we’ll do our best to point you in the right direction.

Happy building! 🚀

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💬 FAQs

Can I edit the content after the AI builds my site?

Totally. The AI gives you a solid head start, but everything is customisable. Edit pages, swap images, rewrite copy, change colours—whatever you like. It’s your site.

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What if I don’t like the design?
No stress. You can:

• Pick a different layout before you build
• Customise everything after it’s created
• Rerun the AI Starter (just note it will overwrite your existing content)
• Or install a different theme entirely—Spectra works great with most modern block-based themes
  
  

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Can I use WooCommerce or other plugins?

100%. This is WordPress under the hood fully flexible, endlessly extendable. Want WooCommerce, SEO tools, booking systems, forums, course builders? It’s all possible.

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Do I have to use the suggested plugins?

Nope. The included tools are carefully chosen to save you decision fatigue, but they’re completely optional. Keep what you like, remove what you don’t, and add anything else you need.

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Are these plugins free?

All the core tools included in AI Starter Sites come with fully functional free versions. Some offer paid upgrades with additional features, but you’re not required to upgrade unless you want to unlock advanced capabilities.

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What if I want to change my images later?

Easy. The ones you choose during setup are placed automatically, but you can swap them out at any time. The media library keeps everything tidy and ready to reuse.

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Will it work on mobile?

Absolutely. All layouts are responsive, so your site looks great on phones, laptops, and everything in between.

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Do I need to know code?

Not at all. Everything’s visual and block-based—drag, drop, type, done. But if you do want to add code or custom tweaks later, or involve your web developer friend, you’ve got the freedom to do it.

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Can I undo or rebuild if I change my mind?

Yes. You can relaunch the AI Starter tool from Appearance > AI Builder. Just remember: rebuilding will replace your current content, so it’s best done early on or after a backup.

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Is this different from your other builder, ProSite?

Definitely. ProSite is our non-WordPress builder—great for static brochure sites. AI Starter Sites are built on WordPress, which means:

• Better for blogs, shops, and growing businesses
• More flexible and customisable
• Compatible with thousands of plugins

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Can I add new pages after the site is built?

Absolutely. WordPress makes it easy to add as many pages as you like—and with the Spectra page builder, you’ve got options:

• Use pre-built page layouts designed for things like About, Services, FAQs, and more
• Build pages block-by-block using Spectra’s drag-and-drop elements
• Duplicate an existing page if you like its structure and just want to change the content
  No blank canvas fear here—it’s easy to stay consistent while making something totally your own.

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Can I change my site colours, fonts, or layout after building?

Yep. Nothing’s locked in. Use global styles to quickly tweak colours and typography, or adjust each section manually. You can even switch to another template later if you want a full design refresh.

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What if I already have a site—can I still use this?

If you’re starting fresh or happy to replace your existing site, yes. If your current site is live and in use, we recommend:

• Installing WordPress in a subdirectory or subdomain to test out AI Starter first
• Cloning your site into a staging environment. That way, you can experiment without affecting your live site.

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Can you help me build my website or customise it?

We’re here to support you with technical issues related to hosting, installation, or the AI Starter setup itself—but we don’t offer hands-on help with designing or building your site.

That said, you’ve got loads of support options:

• Spectra and Astra are extremely well-documented with guides, videos, and community forums.
• WordPress has a huge ecosystem—there’s a tutorial (or ten) for almost anything you want to do.
• If you want expert help, you can always hire a WordPress freelancer or agency to take your site further.

We’ll always try to point you in the right direction—even if we’re not the ones doing the tweaking.

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Is this the same as WordPress.com or something else?

No—this is self-hosted WordPress, meaning full control, flexibility, and the ability to install any plugins or themes you like. Unlike WordPress.com, there are no platform restrictions.

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Can I switch away from AI Starter Sites later?

Yes. You can uninstall the plugins, change themes, or rebuild your site however you like. AI Starter Sites are a launchpad—not a lock-in.

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Do I need to install each plugin myself?

No. The plugins are installed automatically when you launch the AI Starter Site. You’ll just select which features you want—everything else is handled behind the scenes.

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Will my site be optimised for speed?

Yes - and not just a little. From the ground up, AI Starter Sites are built for performance.

• Astra is one of the fastest WordPress themes available—lightweight, bloat-free, and highly optimised.
  
  
• Spectra adds powerful features without slowing your site down. It’s built to work smoothly with Astra and WordPress’s native block editor.
  
  
• LiteSpeed Cache comes pre-installed and configured. This powerful tool speeds up page loading by serving cached versions of your site, optimising images, and reducing resource usage behind the scenes.
  
  
• And all of this runs on Kualo’s ultra-fast servers, purpose-built for high-performance hosting—so your site loads quickly whether it’s day one or you’re getting thousands of visitors.