Creating and adding a subscription form to your website

Knowledgebase Article

Creating and adding a subscription form to your website

Subscription forms can be integrated into your website or blog, enabling visitors to input their details to receive emails on subjects that interest them. Essentially, a subscription form is a mechanism to register subscribers to your MailMachine mailing list.

Why this matters

Subscription forms are a lawful and convenient method for subscribers to share their details with you. The process of crafting and implementing them is uncomplicated. One of the key advantages of email marketing is the ability to target specific groups based on various criteria. By incorporating these criteria into your subscription form, you can tailor your emails. However, requesting excessive information might discourage potential subscribers. It's vital to design a form that aligns with your unique requirements.

How to incorporate a subscription form

With MailMachine, you can effortlessly embed an opt-in form for a specific contact list on your website.

Here's how you can retrieve the form for your list:

Choose the Forms tab.

Click '...' at the top right of the Subscription form and then pick Edit.

You have the choice to either use a direct link to the form or obtain the HTML code to embed on your site.
Linked form: Obtain the direct link to the form by clicking Get URL.

You can modify your form by clicking Edit form.

Embedded form: Retrieve the code to embed on your website by selecting Get code.

Feel free to adjust your form by clicking Edit form.

Modify your form

The following form elements are accessible in your editor:

Title with six varying H sizes
In a paragraph, outline the nature of communication that will be dispatched, such as weekly or monthly updates, sign-up codes, promotional codes, etc.
Custom attribute: An attribute that can be adjusted
Email (mandatory and by default)
Subscription button (mandatory and by default)
Hidden attribute for automatically populating a segment

Form Elements

You can select these elements to tailor them. It's crucial not to ask for unnecessary information; you don't want to overwhelm your customers and deter them from subscribing. Three or four fields are usually sufficient.

Customisation Options

Click on the pencil icon to modify an element.
Click on the double square with a plus sign to duplicate an element.
Click the Trashcan icon to remove an element.

Your subscription form is ready

Utilise it to grow your valuable list and continue to generate leads for your MailMachine account's expansion. The information you gather will offer a source of new opportunities for your organisation, enabling continued growth. Additionally, if you have any personalised fields on your list, they will be incorporated into the form.